The UGG Australia story began in 1978, when Brian Smith, a young surfer from Australia, took a trip to the United States with a bag full of sheepskin boots. After finding a new home amongst Californian surfers, the UGG Australia brand began to take shape.
The UGG Australia products fit into the consumer's every day life offering them products that are fashionable, comfortable, and attainable. Only the finest materials are used in the construction of UGG products - the highest quality leathers and suedes, and of course, the world's finest sheepskin.