DKNY & FEED
By 06 July 2012
After witnessing the effects of hunger first-hand when travelling as a World Food Programme Honorary Spokesperson, Lauren Bush Lauren (pictured) co-founded FEED Projects in 2007 with the mission of creating good products that help fight famine.
Every product sold has a measurable donation attached to it and over the past five years, FEED has been able to provide nearly 60 million meals globally through the UN World Food Programme.
FEED has now teamed up with DKNY to create a fashion-forward range for urban mothers. The line includes a Diaper Bag, City Survival Tote and City Survival Packable Rain Boots. Each item features a number representing the exact donation made through the United Nations.
The collection will be in-store and online from the end of the month.