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The beauty product of the moment? Cream eyeshadow: a backstage favourite for several seasons due to its smooth finish and hardwearing formulas that withstand the bright lights of the catwalk. It’s not just for models; the creamy formulas are easy and quick to apply on-the-go and provide some of the most intense pigments on the market. Here’s a rundown of some of the best:
Best for…dazzling shades
If you’re looking for a high-shine look with a molten metal finish, Bobbi Brown Metallic Long-Wear Cream Shadow has a great selection of shades. Dab over the whole lid with your finger, or spotlight the inner corners of the eye and brow bone for a polished finish.
Best for…intense colour
Dolce & Gabbana Makeup Perfect Mono Eye Colour has an incredibly creamy, full coverage formula that will give an intense hit of colour. Available in both a matte and pearl finish, it is pigmented enough to wear as liner – simply apply along the lashline with a fine eye brush.
Ginzing™ Brightening Cream Eyeshadow is part of the brand’s popular GinZing collection, and contains natural extracts to refresh and brighten for a pretty wide-eyed look. The non-crease formula is also perfect for those worried about fine lines on the eyelid.
Best for…multi-function use
Lancôme Le Base Paupières Pro doubles as smoothing eye primer. Applied before your usual eye shade, it will intensify colour, prevent creasing and increase wear, but it also looks lovely worn alone for a soft, natural eye.
Best for…long wear
Are you someone who applies your make-up in the morning and needs it to last until sundown? You need Givenchy Ombre Couture. Available in every colour from sheer nude to intense plum, it will last an impressive 16 hours, making retouches a thing of the past.
Shop all five cream eyeshadows below.
Perfect your look with a flawless base and Get The Cara Look With Newly-Launched YSL Fusion Foundation.