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Edie Campbell

Edie Campbell: The New Face Of YSL

British model, Edie Campbell, is to become the new face of Yves Saint Laurent fragrance.

“Edie embodies all the contemporary codes of the Yves Saint Laurent Beauté woman: elegant, cultivated, spirited - she is a model with attitude,” said Stephan Bezy, International General Manager of Yves Saint Laurent Beauté, of the appointment.

Since spotted by Lucinda Chambers in 2009, Edie has captivated the fashion world and has walked the catwalk for some of the most prestigious fashion designers of our time.

The model is delighted at her new role as ambassadress, saying, “The brand’s modern vision of beauty is very inspiring and I am particularly proud to represent such an audacious archetype of woman.”

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