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The House of Creed: The Triple Threat of Fragrance

PARTNERSHIP
Words by MOLLIE HAMMOND

In the world of fragrance, there are front runners that withstand the test of time and firmly cement themselves within our daily routines because – quite simply – they’re unforgettable. The House of Creed’s Aventus is most certainly one of them. Launched in 2010, the blockbuster scent has become the House of Creed’s most acclaimed men’s fragrance to date. And it’s this undeniable popularity which led the brand to launch two further additions to the Aventus line up. It’s the hottest hat trick to hit the fragrance scene that have affirmed the  good things in life come  in threes.

AVENTUS

If you walked past someone wearing Aventus, you’d recognise it in an instant. Familiar scents including apple, blackcurrant, pineapple and jasmine are blended with spicy patchouli and warming musk along with the brand’s signature note, ambergris, that’s added to help the scent linger a little longer. An icon for the modern man, or woman, for that matter. 

Creed

AVENTUS FOR HER

Inspired history’s most powerful women, perfumer Olivier Creed says that Aventus for Her “emulates women who are visionaries in their everyday lives”. Its fruity-floral juice opens with crisp green apple, pink pepper and bergamot, with a base of amber, ylang ylang and peach. It’s an homage to the original Aventus in its power and strength but with a feminine edge.

Creed

AVENTUS COLOGNE

Fresh and woody, Aventus Cologne offers a modern choice for the urban-spirited man. Mirroring the facets of a cologne, which are typically light and bright, expect a burst of ginger, mandarin and pink peppercorn, complemented by a heart of patchouli, sandalwood and vetiver. 

Creed
Creed
The House of Creed

Creed has been expertly creating fine fragrances for over 260 years and continues to use a traditional infusion technique in its factory in France to maintain the scents’ quality, as well as source premium ingredients from all over the world including roses from Bulgaria, Morocco and Turkey, tuberose from India and jasmine from Italy. Whether you’re looking to treat yourself – or a loved one – at this time of year, a fragrance gift doesn’t get much better than this.

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