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New to Harrods: Beachwear Brands

Feature: Long Read

Grab your sunscreen and alert the group chat! Summer has officially arrived. Whether you’re venturing overseas or staying closer to home, style out the season with the latest beach-ready brands to land at Harrods.


An Australian label with an ethical conscience, Peony’s collections are made entirely from natural fibres and sustainable fabrics, including abandoned fishing nets upcycled straight from the ocean. Dreamy swimwear is printed with retro polka dots, pastel florals and flattering stripes – nostalgic and modern all at once – while breezy dresses and effortless separates embody the joy of summer holidays.

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Faithfull The Brand swimwear

Faithfull The Brand

Globetrotters will find a kindred spirit in Faithfull The Brand – founded by friends Sarah-Jane Abrahams and Helle Them-Enger, who were drawn together by a mutual wanderlust. It’s the stuff of idyllic island dreams, designed in Bali and handmade by craftspeople of the region. Cue chic pareos, vintage florals, tie-dye prints and flattering high-waist bikinis that put Faithfull The Brand straight to the top of our summer wish list.

Le Sirenuse Positano Dress

Le Sirenuse Positano

Where better to source your beachwear than the most beautiful destination in the Mediterranean? Meet Le Sirenuse Positano, care of Positano’s iconic Le Sirenuse hotel – an Amalfi Coast moodboard come to life, with charming prints that conjure the luxury retreat’s picturesque surroundings. Elegant dresses among the lemon groves, breezy kaftans on the beach, chic separates for al-fresco dining on the seafront... We can almost taste the spaghetti alle vongole.

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Hunza G Swimwear

Hunza G

Hunza G is the swimwear label on everyone’s lips… But this is no new obsession! Originally founded in 1984 as Hunza, the brand enjoyed wild success as the name behind Julia Roberts’ iconic mini dress in Pretty Woman, which was designed in its signature crinkled fabric. Made in London on a circular loom, ‘crinkle’ swimwear is a calling card of Hunza G – seamless silhouettes that are gorgeously uncomplicated and fit like a glove. One size flatters all.

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Holiday Shop

The Holiday Boutique

Whether you’re venturing overseas or holidaying closer to home, there's only one way to soak up the sun – in style.