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AI Riders

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Making its mark through innovative expertise and a unique approach to outerwear, AI Riders offers uncompromising defence against extreme climates with a range of high-tech jackets and coats for the whole family. Founded in 2011 by Giovanni Chicco, the brand is fuelled by a harmonious balance between fashion and function, inspired by adventurers and thrill-seekers to create protective pieces that are full of attitude. Truly cutting-edge, AI Riders is renowned for its technical goggle jackets that zip all the way up through the hood to form a mask, with integrated polarised lenses and breathable air vents offering maximum resistance to the elements and a modern aesthetic that's sure to stand out on the slopes.

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