Dior has long been at the cutting edge of beauty, creating couture make-up looks and luxurious backstage beauty that reflect the legendary fashion house perfectly. It all began with the launch of Miss Dior in 1947, and subsequent Dior fragrances have included the ubiquitous J’adore – in all its guises, the floral Dior Addict and the ever-mysterious Poison. For men, cologne, aftershave balms and skincare in Dior Homme and Sauvage scents will always be enticing. With Peter Philips at the helm of Dior make-up, pioneering products that promise fresh pigments and sumptuous textures as part of truly creative collections are to be expected. Skincare, meanwhile, comes courtesy of over 200 experts in the Dior Innovation Centre, researching and developing products that are moisturising, lightweight and, most importantly, highly effective.