FitFlop

Renowned for its pioneering tactics in ergonomic shoe design, FitFlop™ is the bestselling brainchild of serial entrepreneur and award-winning businesswoman Marcia Kilgore. Bringing her first biomechanically engineered sandals to the market in 2007, it didn’t take long before the innovative footwear brand garnered a cult following after wearers began spreading word of the unparalleled comfort its shoes offered. Now celebrated for a successful fusion of support and style, in 2017 FitFlop launched its global brand campaign, ‘FOR SUPERWOMEN’, with the belief that female empowerment starts with a great foundation. In more recent years, the brand’s collection has expanded to include a shoe for every occasion – don’t miss its sporty sneakers, streamlined skates and luxe loafers for an instant update of sartorial functionality.