Italy’s iconic brand, Prada, was founded in 1913 by Mario Prada. A luxury fashion house with a global reputation for exceptional craftsmanship, skill and technique, Mario’s granddaughter Miuccia Prada took the helm in 1978. With a younger audience in mind, Miuccia introduced Miu Miu – inspired by her family nickname – in the 1990s, defining directional yet feminine ready-to-wear collections alongside statement sunglasses, covetable handbags and ladylike shoes. Launched in 2015, the Miu Miu fragrance collection – comprising eau de toilette, eau de parfum and cosmetic creams and lotions – offers the same surprising juxtaposition as the fashion line, combining sensual floral notes with rich earth tones.
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