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Men’s Brands to Know

New, now, noteworthy; meet the brands that head of menswear Simon Longland is championing for Spring/Summer 2020

Marni

Marni

Confronting the past can be a daunting prospect, but for designer Francesco Risso it’s a necessary step towards positive development, both professional and personal. He terms this philosophy ‘retrovolution’ – loosely defined, it’s the value of hindsight, and is one that heavily inspired Marni’s Spring/Summer 2020 runway. Dubbed Act1, Risso’s bold and riotously colourful display – a ‘wild beast’ palette reminiscent of Fauvism’s key protagonists – made an equally emboldened statement about environmentalism and the necessary act of acknowledging our journey thus far and, more importantly, the distance we have yet to cover.

Shop Marni

Simon says:

“Francesco Risso brings a renewed energy to Marni – interpreting the brand’s bold calling cards via his distinctive lens”

Marni

Confronting the past can be a daunting prospect, but for designer Francesco Risso it’s a necessary step towards positive development, both professional and personal. He terms this philosophy ‘retrovolution’ – loosely defined, it’s the value of hindsight, and is one that heavily inspired Marni’s Spring/Summer 2020 runway. Dubbed Act1, Risso’s bold and riotously colourful display – a ‘wild beast’ palette reminiscent of Fauvism’s key protagonists – made an equally emboldened statement about environmentalism and the necessary act of acknowledging our journey thus far and, more importantly, the distance we have yet to cover.

Shop Marni

OAMC

OAMC

The name Luke Meier may be new to you, but safe money says you’ve seen his work before. Formerly head of design at Supreme and now co-creative director of Jil Sander – a role he shares with his wife Lucie, Meier is a luminary of fashion’s ‘streetwear 2.0’ vanguard and the brains behind OAMC, which he launched in 2014. Offering a grown-up take on the urban aesthetic that has dominated menswear for so long, OAMC was (and remains) a harbinger of a greater industry shift away from ephemeral cult pieces in favour of enduring staples – no less grounded in cultural relevance.

Shop OAMC

Simon says:

“Modern yet timeless, Luke Meier’s refined aesthetic for OAMC harmonises classic detailing with elevated, directional sportswear”

OAMC

The name Luke Meier may be new to you, but safe money says you’ve seen his work before. Formerly head of design at Supreme and now co-creative director of Jil Sander – a role he shares with his wife Lucie, Meier is a luminary of fashion’s ‘streetwear 2.0’ vanguard and the brains behind OAMC, which he launched in 2014. Offering a grown-up take on the urban aesthetic that has dominated menswear for so long, OAMC was (and remains) a harbinger of a greater industry shift away from ephemeral cult pieces in favour of enduring staples – no less grounded in cultural relevance.

Shop OAMC

Nanushka

Nanushka

When it comes to designing for today’s modern man (and woman) about town, Nanushka’s creative director Sandra Sandor keeps her ear to the ground and her finger on the pulse. Faux leather separates – a hallmark of Sandor’s womenswear collection – are entirely machine washable(!), and have made the welcome leap over to Nanushka menswear where they’re joined by Japanese textiles and responsibly sourced silk blends. A member of Make Fashion Circular – an initiative established by the Ellen MacArthur foundation, Nanushka’s philosophy is as forward-thinking as its silhouettes.

In-Store Only – Plan Your Visit

Simon says:

“In her dynamic menswear debut for Nanushka, Sandra Sandor renders striking silhouettes in her already-iconic ‘vegan leather’ and refreshing pastels”

Nanushka

When it comes to designing for today’s modern man (and woman) about town, Nanushka’s creative director Sandra Sandor keeps her ear to the ground and her finger on the pulse. Faux leather separates – a hallmark of Sandor’s womenswear collection – are entirely machine washable(!), and have made the welcome leap over to Nanushka menswear where they’re joined by Japanese textiles and responsibly sourced silk blends. A member of Make Fashion Circular – an initiative established by the Ellen MacArthur foundation, Nanushka’s philosophy is as forward-thinking as its silhouettes.

In-Store Only – Plan Your Visit
  • PhotographerRokas Darulis
  • Style EditorJack Reid
  • ModelChun Soot @ Wilhelmina
  • GroomingNicola Brittin
  • HairRoku Roppongi
  • ProductionKim Reddish