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The Cut

20 Style Investments For 2020

Where style is concerned, we all require a feather or two (or three or four) in our proverbial cap – a series of building blocks that form a well-rounded wardrobe. Preparation is paramount as the new year approaches. Invest in the future you with our 20 key buys for 2020.

Gerard wears JW Anderson coat; TOM FORD suit; Stefano Ricci shirt; Eton tie; Gucci loafers.

The Smart Set

Camel overcoat: Tailored, timeless and effortlessly sophisticated. 
Two-piece suit: For a modern mood, opt for a streamlined silhouette à la TOM FORD
3 Formal shirt: Smart attire lives and dies by the cut of a shirt; it pays to invest in quality. 
4 Tie: The colour of one’s neck furniture is governed by one’s tailoring. If in doubt, go classic with Eton
5 Gucci loafers: An Italian flourish to your Savile Row regulars.

Gerard wears Burberry shirt; Valentino Garavani bag; Bottega Veneta trousers; Maison Margiela sneakers.

The Fashion Angle

Casual shirt: Off-duty dressing needn’t mean playing it safe, as proven by Burberry.
7 Belt bag: Otherwise known as the season’s hero accessory. Minimalist designs will stand the test of time.
8 Cargo pants: In the hands of Bottega Veneta, resistance is futile.
9 Cult sneakers: Bigger and bolder than ever before. 

Gerard wears Off-White coat; Loewe T-shirt; Vetements sweatpants; Stella McCartney sneakers.

The Urban Uniform

10 Puffer jacket: Trending styles boast XXL proportions. Michelin man, eat your heart out!
11 Logo T-shirt: Start conversations with a tee that does the talking; monochrome Loewe gets our vote.
12 Sweatpants: Not just for the gym. (In case you were wondering...)
13 Sports-luxe sneakers: Know where you’re going, and get there in style.

The Elevated Casuals

14 Trench coat: Dark hues will be unexpected – in a good way!
15 Denim jacket: Our secret ingredient to successful layering. 7 For All Mankind nails it, as per.
16 Knitwear: Natural fibres – wool, cashmere or alpaca – are warm yet breathable.
17 Jeans: How many is too many pairs? Asking for a friend.
18 Pouch: Get hands on with the sleekest of accessories.
19 Watch: Punctuality is the highest form of elegance, as Jaeger-LeCoultre would attest.
20 Classic sneakers: Veja’s sustainable strides in particular deserve recognition.

Gerard wears Lemaire coat; 7 For All Mankind denim jacket; Acne Studios sweater; Jacob Cohen jeans; Jaeger-LeCoultre watch; Bottega Veneta pouch; Veja sneakers.

There’s more in-store: find Menswear on the Lower Ground Floor, Second Floor and Fifth Floor.


By Abigail Gurney-Read

  • Photographer Victoria Adamson
  • Video Editor Dan Burdett
  • Style Editor Jack Reid
  • Grooming Terri Capon
  • Model Gerard Sabe @ Models 1
  • Photographer's Assistant Rory James
  • Fashion Assistant Chloe Stewart
  • Producer Laide Pitan