House House showing Order progress Grid View Icon Grid View Icon List View Icon List View Icon Padlock Icon Padlock Icon Window Link Icon Window Link Icon Order Number Location Order Number Location Gift Card Number Location Gift Card Number Location Gift Card Pin Location Gift Card Pin Location Location Pin Location Pin Circle Contact Email Contact Us Footer Page Icon Circle Contact Instore Contact Us Footer Page Icon Circle Contact Phone Contact Us Footer Page Icon User Shape Mobile Header Account Icon Wechat Logo Skip to Content
Enjoy free UK Standard Delivery on all beauty orders – Shop Now
The Cut

20 Style Investments For 2020

Where style is concerned, we all require a feather or two (or three or four) in our proverbial cap – a series of building blocks that form a well-rounded wardrobe. Preparation is paramount as the new year approaches. Invest in the future you with our 20 key buys for 2020.

Gerard wears JW Anderson coat; TOM FORD suit; Stefano Ricci shirt; Eton tie; Gucci loafers.

The Smart Set

Camel overcoat: Tailored, timeless and effortlessly sophisticated. 
Two-piece suit: For a modern mood, opt for a streamlined silhouette à la TOM FORD
3 Formal shirt: Smart attire lives and dies by the cut of a shirt; it pays to invest in quality. 
4 Tie: The colour of one’s neck furniture is governed by one’s tailoring. If in doubt, go classic with Eton
5 Gucci loafers: An Italian flourish to your Savile Row regulars.

Gerard wears Burberry shirt; Valentino Garavani bag; Bottega Veneta trousers; Maison Margiela sneakers.

The Fashion Angle

Casual shirt: Off-duty dressing needn’t mean playing it safe, as proven by Burberry.
7 Belt bag: Otherwise known as the season’s hero accessory. Minimalist designs will stand the test of time.
8 Cargo pants: In the hands of Bottega Veneta, resistance is futile.
9 Cult sneakers: Bigger and bolder than ever before. 

Gerard wears Off-White coat; Loewe T-shirt; Vetements sweatpants; Stella McCartney sneakers.

The Urban Uniform

10 Puffer jacket: Trending styles boast XXL proportions. Michelin man, eat your heart out!
11 Logo T-shirt: Start conversations with a tee that does the talking; monochrome Loewe gets our vote.
12 Sweatpants: Not just for the gym. (In case you were wondering...)
13 Sports-luxe sneakers: Know where you’re going, and get there in style.

The Elevated Casuals

14 Trench coat: Dark hues will be unexpected – in a good way!
15 Denim jacket: Our secret ingredient to successful layering. 7 For All Mankind nails it, as per.
16 Knitwear: Natural fibres – wool, cashmere or alpaca – are warm yet breathable.
17 Jeans: How many is too many pairs? Asking for a friend.
18 Pouch: Get hands on with the sleekest of accessories.
19 Watch: Punctuality is the highest form of elegance, as Jaeger-LeCoultre would attest.
20 Classic sneakers: Veja’s sustainable strides in particular deserve recognition.

Gerard wears Lemaire coat; 7 For All Mankind denim jacket; Acne Studios sweater; Jacob Cohen jeans; Jaeger-LeCoultre watch; Bottega Veneta pouch; Veja sneakers.

There’s more in-store: find Menswear on the Lower Ground Floor, Second Floor and Fifth Floor.

By Abigail Gurney-Read

  • Photographer Victoria Adamson
  • Video Editor Dan Burdett
  • Style Editor Jack Reid
  • Grooming Terri Capon
  • Model Gerard Sabe @ Models 1
  • Photographer's Assistant Rory James
  • Fashion Assistant Chloe Stewart
  • Producer Laide Pitan