Mcm

MCM is synonymous with the now iconic studded backpacks that brought sportswear back to the mainstream, but the German brand has a rich and distinctive heritage beyond its street style-worthy backpack collection. Founded in 1976, MCM debuted its signature Congnac Visetos monogram splashed across leather trunks and hard suitcases. Instantly appealing to the modern jet-set lifestyle, the collection counted Diana Ross and Cindy Crawford as fans, while Siegfried and Roy consistently travelled with the full luggage suite. Today, Beyoncé, Paloma Faith and Chloë Sevigny are all fans of the instantly recognisable design, while a whole spectrum of colours and styles, such as the cult Stark backpack and the adorable Bebe Boo, ensures MCM stays firmly in the designer spotlight.

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