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Artipoppe

When Artipoppe founder Anna van den Bogert launched a collection of baby carriers in 2012, she did so with the modern parent in mind. The benefits of skin-to-skin contact and keeping your little one close are the first ports of call for the Zeitgeist Baby Carrier, with easily adjustable, comfortable positions suitable from the newborn days right through to active toddlers. But it’s perhaps the brand’s dedication to unique prints and luxury fabrics (think leopard, denim and velvet) that has quickly catapulted Artipoppe carriers onto every new-baby wish list – after all, the freedom to express your style at a time when life has changed so much is priceless in our eyes.