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Personal Shopping

One-to-one advice, when and how it suits you.

Whether you’re in search of the perfect gift, or you're looking for something from in-store only departments and Superbrands including Dior, Prada and Louis Vuitton, Personal Shopping is here to help.


How Does It Work?

Using our Personal Shopping service (formally known as Virtual Concierge) is easy, simply click the link below and add some details about you – such as your preferred language and departments of interest – and we’ll connect you with the team. From there, your personal shopper will contact you on whichever platform you prefer – think WhatsApp, We Chat, video calling and more. Of course, a traditional phone call is always welcome, too.

If you’re in-store already, or if you’re planning a visit and would like some advice, simply visit our  Personal Shopping team in Beauty Events & Services on the Lower Ground Floor, or speak to one of our sales associates on the shop floor.

Looking to shop from home? Click below to start.

Connect Now

Frequently Asked Questions

About the Service


Employee Safety

Hygiene of Your Products

Returns Policy

Terms of Service

A member of our team will contact you personally via email or phone to discuss your preferred mode of communication and arrange a time to begin the remote Personal Shopping experience. They will then act as your personal shopper. To receive this service please click the Connect Now button above to email [email protected] and send us your information. You can opt out at any time by letting your personal shopper know. For further details on how Harrods handles your personal data, please visit To manage how we communicate with you, please visit the preference centre by signing into your account.