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Loro Piana: The Gentleman’s Wardrobe

Feature: Long Read
Words by ABIGAIL GURNEY-READ

The Loro Piana wardrobe is one of sophistication and, ultimately, ease. Effortless designs are steeped in quality, boasting limitless appeal that will stand the test of time and trends.

Knitwear Par Excellence

Happiness, for us, is expertly crafted knitwear executed in the finest fabrics. In other words, Loro Piana knitwear. Not only is the Italian house the largest cashmere manufacturer in the world, it certainly competes for the title of most fastidious – ethically sourcing the finest fibres from Mongolia and China. Other standouts include rare Vicuña fleece from the Andes and a Merino wool dubbed ‘The Gift of Kings’.

Man standing outside in the nature wearing jumper
Man standing outside in the nature wearing jumper

New Brand

Baby Cashmere Knit Sweater primary image

Loro Piana

Baby Cashmere Knit Sweater

$32,382

Elevated Casuals

Basics needn’t be basic – as evidenced by Loro Piana’s exceptionally constructed casual selection. Off-duty in every respect other than quality, the likes of airy shirts and easy-wear chinos effuse refinement without trying. Because life is for living – not worrying about your wardrobe. 

Model standing outside wearing Loro Piana clothes

Loro Piana’s classic shapes are made for living your best life.

Model standing outside wearing Loro Piana clothes

A Touch of Refinement

Tactile tailoring and impeccable classics are indicative of Loro Piana's time-honoured pursuit of perfection – the brand's lifeblood. 

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Lessons in Italian Elegance

Models standing outside

Words

Grace Cain

There’s a distinctive air of casual sophistication that defines Italian style – an eye for excellent craft, elegance and effortlessness. Loro Piana is the triple threat.

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The World of Loro Piana

Immaculate tailoring, elevated basics, sumptuous knits – step into the elegant world of Loro Piana, where the grass is always greener.

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