Top 10 Fragrances for Men

A bold, expressive fragrance, Loewe’s Wild Coffee Eau de Parfum evokes a spirit of exploration, opening with a bright flash of tropical fruits. As it settles, smooth roasted coffee unfolds, softened by subtle smoky patchouli that adds depth without weight. Effortlessly captivating, it leaves a balmy golden trail, perfectly suited to vibrant summer holidays and sunny days that drift into lingering evenings.

Mornings set the tone of the day, and during the brighter months, they serve as Maison Crivelli’s muse. From founder Thibaud Crivelli’s own memory of stretching at dawn comes Musc Nurāsana Extrait de Parfum, capturing the essence of quiet reflection. At its heart, luminous rose and musky incense unfold, creating a vibrant fragrance that feels both awakening and serene, akin to embracing the glow of the first light of day on the skin.

Layered notes of velvety wood unfold with authority in Oud Velvet Mood Extrait de Parfum from Maison Francis Kurkdjian – ideal for date nights and evening soirees. Each measured spritz graces the skin in a warm, resonant accord, where threads of saffron introduce a burnished spice, softened by a touch of sweet peach. As the fragrance deepens, a supple leather base comes to the fore, suited for those after a distinct scent that is commanding yet intimate.

Jo Malone London makes the search for the ultimate daily fragrance a rewarding one with Cypress & Grapevine Cologne Intense. Smooth and mature, the palette is grounded in an earthy profile, where cypress’s resinous warmth harmonises with the aromatic freshness of grapevine. Each spritz is subtle and refined, making it the ideal fragrance to accompany the elegant man from desk to dinner, transforming even the busiest moments into a sense of stillness.

Few fragrance Houses can claim modern technology as their muse, but Prada Beauty does so with conviction. Luna Rossa Carbon Eau de Parfum is invigorating and intense – an indulgent gourmand scent shaped by contrast and inspired by the raw power of carbon. Augmented by technological precision, its olfactory composition blends aromatic lavender, rich liquorice and fresh cypress, creating a bold fusion that captivates from the very first impression.

Burberry’s Hero Elixir de Parfum distils modern masculinity into a dynamic study of contrasts. Strength meets sensitivity through a powerful cedarwood trio, gently offset by the warmth of vanilla and tonka. Meanwhile, a timeless leather accord meanders throughout, its depth bringing the fragrance notes together effortlessly and making it the perfect accompaniment to a trending leather jacket.

Inspired by the elegance of English garden parties, tradition takes a wilder turn in the hands of Creed. The house extends an invitation to wander off the beaten track with each spritz of Millésime Wild Vetiver Eau de Parfum, where polish gives way to untamed beauty and nature’s sublimity comes to life. Opening with the vibrant note of timur berry, its exotic freshness deepens into a natural earthiness via a rose centifolia heart and, as its namesake suggests, a grounding vetiver base.

Central to YSL’s philosophy is an unapologetic reverence for self‑expression, as the house encourages individuals to ‘follow their own rules’. It’s this very spirit that has come to define MYSLF L’Absolu Perfume Spray. An intense interpretation of modern individuality, it opens with fiery ginger before giving way to sensual orange blossom and a confident woody base. What’s more, the fragrance is encased in a mirrored bottle, aptly reflecting its message back to the wearer: know who you are, and wear it unapologetically.

One of the biggest bestsellers in the world, a bottle of Dior Sauvage is said to be sold every 30 seconds. Inspired by wild open spaces, it opens with a strong blast of citrus that is firmly anchored by ambery ambroxan and resinous elemi and woods. Instantly recognisable, each spritz is like a breath of fresh air.

The best scents linger long after you’ve left the room. Enter CHANEL’s Bleu de Chanel, a blend concocted to evoke the spirit of a man on an infinite journey that leaves a captivating trail with every step. Aromatic and woody with layers of New Caledonian sandalwood, cedar and tonka bean, it’s a warm, sensual scent that’s spiked with the freshness of citrus.

Looking to treat the man that has everything? You’ll find the perfect present for him in our curated gift guide.

How to find the fragrance that suits your style.