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Brioni AW20 Campaign

Brioni

Brioni represents the pinnacle of luxury and expertise, setting a global precedent for the art of tailoring since its first Roman boutique opened in 1945. Each stitch of a Brioni suit is rich with heritage, adhering to the house’s precise 220-step method that requires 6000 hand stitches and over 22 hours of work to achieve a sartorial masterpiece. The only label to train tailors at its own elite school in Italy, Brioni's unique silhouette seeks to create a harmony between the suit and the body so it can be worn like a second skin. Indulge in Brioni’s enduring appeal, which boasts lifelong pieces and a range extending its impeccable craftsmanship to casualwear, accessories and fragrances.

 

ShirtsSuits, Trousers, Accessories

 

  • Harrods - Milan Fashion Week
    1

    AW20

    75 Years of Style

    AW20

    75 Years of Style

    It’s fitting that Brioni chose to host its 75th anniversary collection at the Palazzo Pitti in Florence; this was the location for the brand’s first ever men’s fashion show in 1952. Decades later, offering effortless tailoring and luxurious fabrics (think silk, cashmere and barathea), Norbert Stumpfl’s AW20 collection remained true to the brand’s original vision of easy Italian refinement.

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  • Harrods - From Abruzzo With Love
    2

    Made in Italy

    From Abruzzo With Love

    Made in Italy

    From Abruzzo With Love

    In 1959, Brioni opened an atelier in the Italian town of Penne, Abruzzo. The hope? To revolutionise tailoring while maintaining traditional standards of craftsmanship. That same atelier continues to operate today; when creative director Norbert Stumpfl first visited, it gave him goosebumps. “There were no machines,” Stumpfl tells us. “Just the quiet beauty of expert tailors working by hand.”

  • Harrods - On the Red Carpet
    3

    On the Red Carpet

    A-List Appeal

    On the Red Carpet

    A-List Appeal

    Traditional tailoring codes, a quiet sense of modernity and just a touch of swagger; it’s easy to see why Brioni would appeal to Hollywood’s leading men. Brad Pitt, Drake and Armie Hammer are among the long list of stars to give Brioni their seal of approval, proving that the best style statements are those underpinned by quality and elegance.

  • Harrods - Lessons in Elegance
    4

    Sprezzatura

    Lessons in Elegance

    Sprezzatura

    Lessons in Elegance

    With a design philosophy firmly rooted in Roman sartorial heritage, Brioni has always adhered to the art of sprezzatura – a uniquely Italian concept that describes a certain nonchalant elegance. As Norbert Stumpfl puts it, sprezzatura is “a way of dressing that is based on the formal look, but where the traditional codes are broken to create a more effortless outfit.”

146 Products found

Wool-Silk Check Suit primary image

Brioni

Wool-Silk Check Suit

£4,710
Cotton Shirt primary image

Brioni

Cotton Shirt

£920
Brunico Cotton Shirt primary image

Brioni

Brunico Cotton Shirt

£440
Virgin Wool-Silk Tailored Jacket primary image

Brioni

Virgin Wool-Silk Tailored Jacket

£3,590
Suit Trousers primary image

Brioni

Suit Trousers

£720
Virgin Wool-Blend Check Jacket primary image

Brioni

Virgin Wool-Blend Check Jacket

£3,970
Silk-Cashmere-Linen Jacket primary image

Brioni

Silk-Cashmere-Linen Jacket

£4,510
Cotton Shirt primary image

Brioni

Cotton Shirt

£920
Silk Scarf primary image

Brioni

Silk Scarf

£250
Virgin Wool Check Jacket primary image

Brioni

Virgin Wool Check Jacket

£3,410
Brunico Wool Two-Piece Suit primary image

Brioni

Brunico Wool Two-Piece Suit

£4,510
Brunico Cotton Chambray Shirt primary image

Brioni

Brunico Cotton Chambray Shirt

£440
Virgin Wool-Blend Check Jacket primary image

Brioni

Virgin Wool-Blend Check Jacket

£3,460
Cashmere Jacket primary image

Brioni

Cashmere Jacket

£4,800
Silk-Cashmere Jacket primary image

Brioni

Silk-Cashmere Jacket

£4,370
Single-Breasted Cashmere Jacket primary image

Brioni

Single-Breasted Cashmere Jacket

£4,810
Brunico Cotton Shirt primary image

Brioni

Brunico Cotton Shirt

£440
Virgin Wool Suit primary image

Brioni

Virgin Wool Suit

£5,040
Wool Drawstring Trousers primary image

Brioni

Wool Drawstring Trousers

£600
Vicuna Scarf primary image

Brioni

Vicuna Scarf

£2,770
Linen-Silk Single-Breasted Jacket primary image

Brioni

Linen-Silk Single-Breasted Jacket

£4,370
Vicuña-Cashmere Coat primary image

Brioni

Vicuña-Cashmere Coat

£20,860
Cotton Shirt primary image

Brioni

Cotton Shirt

£460
Tailored Blazer Jacket primary image

Brioni

Tailored Blazer Jacket

£4,370
Wool Two-Piece Suit primary image

Brioni

Wool Two-Piece Suit

£4,180
Brunico Cotton Shirt primary image

Brioni

Brunico Cotton Shirt

£460
Brunico Giza Cotton Shirt primary image

Brioni

Brunico Giza Cotton Shirt

£920
Brunico Cotton Shirt primary image

Brioni

Brunico Cotton Shirt

£440
Vincuna Fringe Scarf primary image

Brioni

Vincuna Fringe Scarf

£340
Brunico Cotton Shirt primary image

Brioni

Brunico Cotton Shirt

£460
Embroidered Logo T-Shirt primary image

Brioni

Embroidered Logo T-Shirt

£240Now £144
Silk Spotted Tie primary image

Brioni

Silk Spotted Tie

£180Now £108
Embroidered Logo T-Shirt primary image

Brioni

Embroidered Logo T-Shirt

£240Now £144
Border Pocket Square primary image

Brioni

Border Pocket Square

£130
Silk Jacquard Tie primary image

Brioni

Silk Jacquard Tie

£190
Silk Tie primary image

Brioni

Silk Tie

£190
Silk Patterned Tie primary image

Brioni

Silk Patterned Tie

£190
Slim Jeans primary image

Brioni

Slim Jeans

£540Now £324
Leather Belt primary image

Brioni

Leather Belt

£450Now £270
Patterned Shirt primary image

Brioni

Patterned Shirt

£580Now £348
Check Print Formal Shirt primary image

Brioni

Check Print Formal Shirt

£420Now £294
Wool-Mohair Tailored Trousers primary image

Brioni

Wool-Mohair Tailored Trousers

£650Now £455
Havana Pantos Sunglasses primary image

Brioni

Havana Pantos Sunglasses

£275
Silk Fringed Scarf primary image

Brioni

Silk Fringed Scarf

£250
Square Sunglasses primary image

Brioni

Square Sunglasses

£275
Havana Squared Sunglasses primary image

Brioni

Havana Squared Sunglasses

£275
Silk Fringed Scarf primary image

Brioni

Silk Fringed Scarf

£290
Leather Lace-Up Sneakers primary image

Brioni

Leather Lace-Up Sneakers

£590
Striped Sweater primary image

Brioni

Striped Sweater

£670
Patterned Silk Shirt primary image

Brioni

Patterned Silk Shirt

£870Now £522
Border Pocket Square primary image

Brioni

Border Pocket Square

£130
Leather Knitted-Panel Sneakers primary image

Brioni

Leather Knitted-Panel Sneakers

£680
Wool Sweater primary image

Brioni

Wool Sweater

£570Now £342
Slim Coloured Jeans primary image

Brioni

Slim Coloured Jeans

£540
Cotton Trousers primary image

Brioni

Cotton Trousers

£630
Logo Polo Shirt primary image

Brioni

Logo Polo Shirt

£390
Zip-Up Polo Shirt primary image

Brioni

Zip-Up Polo Shirt

£770Now £462
Patterned Shirt primary image

Brioni

Patterned Shirt

£470
Suede Slip-On Sneakers primary image

Brioni

Suede Slip-On Sneakers

£470
Slim Coloured Jeans primary image

Brioni

Slim Coloured Jeans

£580Now £348