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Gucci SS21 Campaign

Gucci

Gucci is unrelenting in its appeal, proving that where creative director Alessandro Michele goes, the style set dutifully follows. Founded in Florence – Italy’s leatherworking capital – in 1921, the brand reinforces its fashion legacy with an eclectic and contemporary aesthetic that mixes prints, texture and embellishment. Its distinctive outlook plays out through womenswear, menswear, accessories, shoes and childrenswear, each piece maintaining the gravitas and impeccable craftsmanship that has defined Gucci since its origin. Tap into the brand’s insatiable appetite for It pieces care of Horsebit loafers and sneakers stamped with the Gucci symbol – not to mention the ever-coveted handbags; Dionysus, Marmont, Ophidia and Zimi read like a roll call of film stars. Finish every ensemble with a generous spritz of the iconic fragrances; from Gucci by Gucci to Bloom and Guilty, they provide the ideal aroma for luxury-lovers and Gucci devotees alike.

 

Women's Gucci Accessories, Men's Gucci AccessoriesMen's Gucci BagsWomen's Gucci ShoesMen's Gucci Shoes, All Gucci Beauty


BeautyMenWomen

  • Gucci black loafers with gold hardware
    1

    Power Piece

    The Loafers

    From the horsebit signature – first masterminded in 1953 – to newer tassel-adorned pairs, Gucci loafers stand stoically firm, even in our era of turbo-charged trends and the ‘next best thing’. Nowadays, you’ll find various iterations of that jet-set blueprint, with unisex silhouettes running the gamut from ubiquitous Princetown slippers to the chunky sole of Django. Start classic and work your way up; the possibilities are endless.

    Shop Women’s Loafers
  • Woman wearing black and white patterned Gucci shirt
    2

    Collection

    Ouverture

    Debuted via seven short films starring House muses including Harry Styles, Florence Welch and Billie Eilish, Gucci’s latest collection – entitled “Ouverture of Something That Never Ended” – taps into Creative Director Alessandro Michele’s love of 1970s-inspired silhouettes, vivid prints, and cinematic designs.

  • Gucci Dionysus small shoulder bag in red and pink leather
    3

    Accessories

    Cult Collectibles

    To own a Gucci bag, heirloom or new season, is to be a member of a unique and global club, endorsed by celebrities and accessories aficionados alike. Alessandro Michele’s au courant creations – Ophidia, Dionysus, Sylvie – share their stage with archival motifs and insignia from the GG Supreme (its monogrammed canvas) to that signature horsebit and lock hardware.

    Shop Women’s Bags
  • Gucci beauty
    4

    Beauty Reborn

    New Icons

    A year on from the return of Gucci Beauty under Alessandro Michele’s creative direction, the brand has welcomed an applauded line-up of instant icons. Adding to its collection of vintage-inspired lipsticks, a bold mascara, brow pencils, compact powders, nail varnishes and more – each as beautiful as the last – join the roster.

    Shop Beauty

308 Products found

New Season

Rubber Platform Mules 60 primary image

Gucci

Rubber Platform Mules 60

£265
Cat Logo T-Shirt primary image

Gucci

Cat Logo T-Shirt

£670

Exclusive

The Alchemist's Garden 1921 Eau de Parfum(100ml) primary image

Gucci

The Alchemist's Garden 1921 Eau de Parfum(100ml)

£240
Flora For Her Eau de Toilette (30ml) primary image

Gucci

Flora For Her Eau de Toilette (30ml)

£49
Gucci Mémoire d‘une Odeur Eau de Parfum (100 ml) primary image

Gucci

Gucci Mémoire d‘une Odeur Eau de Parfum (100 ml)

£97

New Season

Interlocking G Jacket primary image

Gucci

Interlocking G Jacket

£1,250

New Season

Interlocking G Trousers primary image

Gucci

Interlocking G Trousers

£790
Drawstring Trousers primary image

Gucci

Drawstring Trousers

£1,250
Mini Leather GG Backpack primary image

Gucci

Mini Leather GG Backpack

£750

New Season

Stripe-Detail Sweatshirt primary image

Gucci

Stripe-Detail Sweatshirt

£1,050

New Season

Cotton Bananya T-Shirt primary image

Gucci

Cotton Bananya T-Shirt

£350
Embellished Heart Sunglasses primary image

Gucci

Embellished Heart Sunglasses

£775

New Season

GG Supreme Rhyton Sneakers primary image

Gucci

GG Supreme Rhyton Sneakers

£655

New Season

Leather Horsebit Pumps 95 primary image

Gucci

Leather Horsebit Pumps 95

£610

New Season

Tulip Print Midi Dress primary image

Gucci

Tulip Print Midi Dress

£2,300

New

GUC VERNIS A ONGLES NAIL 700  21 primary image

Gucci

GUC VERNIS A ONGLES NAIL 700 21

£24
The Alchemist's Garden A Midnight Stroll Eau de Parfum (100ml) primary image

Gucci

The Alchemist's Garden A Midnight Stroll Eau de Parfum (100ml)

£240

New Season

GUC P SS CROP JERSEY TSHRT primary image

Gucci

GUC P SS CROP JERSEY TSHRT

£400
Pilot Sunglasses primary image

Gucci

Pilot Sunglasses

£290

New Season

Embroidered Denim Shorts primary image

Gucci

Embroidered Denim Shorts

£490
Wool Logo Print Flared Trousers primary image

Gucci

Wool Logo Print Flared Trousers

£850
Wool Logo Print Blazer primary image

Gucci

Wool Logo Print Blazer

£2,200
Embellished Rectangular Sunglasses primary image

Gucci

Embellished Rectangular Sunglasses

£775

New Season

Leather Betsy Sandals 105 primary image

Gucci

Leather Betsy Sandals 105

£665
Leather Bomber Jacket primary image

Gucci

Leather Bomber Jacket

£2,600

New Season

Double G Track Jacket primary image

Gucci

Double G Track Jacket

£1,150

New Season

GG Supreme Sweatpants primary image

Gucci

GG Supreme Sweatpants

£870

New Season

Leather Rhyton Sneakers primary image

Gucci

Leather Rhyton Sneakers

£705

New Season

Silk Printed Bomber Jacket primary image

Gucci

Silk Printed Bomber Jacket

£1,400

New Season

Printed A-Line Skirt primary image

Gucci

Printed A-Line Skirt

£980
Medium Dionysus Shoulder Bag primary image

Gucci

Medium Dionysus Shoulder Bag

£2,030
High Waist Flared Trousers primary image

Gucci

High Waist Flared Trousers

£799

New Season

Wool Check Midi Skirt primary image

Gucci

Wool Check Midi Skirt

£3,100
+ Disney Donald Duck T-Shirt primary image

Gucci

+ Disney Donald Duck T-Shirt

£490
Silk GG Supreme Jacket primary image

Gucci

Silk GG Supreme Jacket

£1,050
+ Disney Donald Duck Sweatshirt primary image

Gucci

+ Disney Donald Duck Sweatshirt

£799
Silk GG Supreme Shorts primary image

Gucci

Silk GG Supreme Shorts

£799
Oversized Square Sunglasses primary image

Gucci

Oversized Square Sunglasses

£320
Super Mini Dionysus Shoulder Bag primary image

Gucci

Super Mini Dionysus Shoulder Bag

£1,670

New Season

Leather Betsy Sandals 105 primary image

Gucci

Leather Betsy Sandals 105

£665

New Season

Two-Tone Trench Coat primary image

Gucci

Two-Tone Trench Coat

£2,600

New

Rouge à Lèvres Voile Sheer Lipstick primary image

Gucci

Rouge à Lèvres Voile Sheer Lipstick

£35
Poudre de Beauté Mat Naturel Powder primary image

Gucci

Poudre de Beauté Mat Naturel Powder

£46
Flora For Her Eau de Parfum (30ml) primary image

Gucci

Flora For Her Eau de Parfum (30ml)

£54
Embellished Round Sunglasses primary image

Gucci

Embellished Round Sunglasses

£775

New Season

Jersey Oversized T-Shirt primary image

Gucci

Jersey Oversized T-Shirt

£400

New Season

Leather Ace Cat Sneakers primary image

Gucci

Leather Ace Cat Sneakers

£525

New Season

Cat Slogan Sweatshirt primary image

Gucci

Cat Slogan Sweatshirt

£790

New Season

Pleated A-Line Skirt primary image

Gucci

Pleated A-Line Skirt

£1,150

New Season

Leather Bananya Ace Sneakers primary image

Gucci

Leather Bananya Ace Sneakers

£525
Mini Ophidia Shoulder Bag primary image

Gucci

Mini Ophidia Shoulder Bag

£1,060

New Season

Drawstring Midi Skirt primary image

Gucci

Drawstring Midi Skirt

£1,350

New Season

Rainbow Star Hoodie primary image

Gucci

Rainbow Star Hoodie

£750
Silk Chiffon Midi Skirt primary image

Gucci

Silk Chiffon Midi Skirt

£875
Leather Dahlia Shoulder Bag primary image

Gucci

Leather Dahlia Shoulder Bag

£1,400
Rectangular Tortoiseshell Sunglasses primary image

Gucci

Rectangular Tortoiseshell Sunglasses

£245
Horsebit Square Sunglasses primary image

Gucci

Horsebit Square Sunglasses

£265
Oversized Square Sunglasses primary image

Gucci

Oversized Square Sunglasses

£320
Tortoiseshell Print Square Sunglasses primary image

Gucci

Tortoiseshell Print Square Sunglasses

£255
Tortoiseshell Print Sunglasses primary image

Gucci

Tortoiseshell Print Sunglasses

£190
Simone Ashley wearing a Gucci, yellow pussybow shirt with bead detailing with a green Gucci Marmont bag

Stories

Gucci Beloved: Alessandro Michele’s Bag Icons

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