Boucheron

Boucheron was Place Vendôme’s first jewellery maison, opened by Frédéric Boucheron beneath the arcades of Paris’ Palais Royal in 1858. Today, Boucheron is renowned for beautifully bold, elegant fine jewellery and watches characterised by distinctive stones and a free-spirited aesthetic. Counting the Maharaja of Patiala and Edith Piaf among its illustrious clientele of the past, the Maison’s inclination towards perfect proportions and abstract forms has contributed to its enduring popularity. More than 50 years since its launch, the Serpent Bohème remains a key emblem – symbolising protection and eternity – while the Quatre collection combines materials and textures that continue to reinterpret iconic codes via Boucheron rings, necklaces and bracelets.

Quatre

Inspired by architecture, the Quatre line boasts four motifs: Grosgrain, Line of Diamonds, Double Godron and Clou de Paris.

Serpent Bohème

A mesmeric classic of the Maison’s repertoire since the '60s, the Serpent Bohème is a testament to Boucheron’s craftsmanship.

Overlooking Place Vendôme

Boucheron’s workshop has been based at Place Vendôme since 1893 – a creative haven in Paris’ premier arrondissement.

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