Boho is Back
The Chloé girl is revived for Autumn/Winter 2024, her archetypal wardrobe energised via a familiar roster of billow-sleeved blouses and tiered dresses in emblematic fabrics.
Chloé
Chloé and its free-spirited ready-to-wear collections have long-inspired a legion of ‘Chloé girls’ who crave a slice of the brand’s bohemian DNA. Founded in 1952 by Gaby Aghion – one of the first designers to move away from haute couture in favour of a more egalitarian approach to fashion – Chloé has hosted a distinguished line-up of creative directors over the years, transitioning from its prairie girl roots to a more streamlined, borrowed-from-the-boys aesthetic. Today, the Maison’s softly tailored separates, pretty dresses and signature Chloé bags, accessories and shoes are widely considered the final word in Parisian chic.
Free-spirited Footwear
Footwear is a focal point at Chloé. Purveyor of a dynamic and unfettered mix of opposites, the brand provides a narrative for each distinctive style.
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Alluring Complements
Enter bags and accessories. Offering a playful riff on much-loved signatures, the Maison’s latest line-up favours versatility and modern heritage.
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The Homecoming
Chemena Kamali was appointed creative director of Chloé in 2023, following a tenure that saw her climb the ranks inside the French powerhouse.
